I’ve reviewed and optimised e-commerce websites for over 20 years. Clients come to me because their websites work, but they don’t sell as much as they should, or could, be doing. I help them fix this, making them more money on their website.
The same basic issues come up time and time again; issues that can be fixed without adding code or needing a designer, but the basic, low-hanging fruit that gets missed if you’re too close to your website. These are always the first things I fix on a site, and always bring a big jump in sales.
Things like how your headline describes your product, or the order you’ve put content on your page. Where your calls to action are, or how your product page is laid out. Small, simple changes that make a big difference
My books and course will take you step by step through each of these issues, simply and clearly, helping you identify where your site is losing you money, and showing you how to fix it yourself.